100% Natural Calcium Bentonite Clay that’s great for facials, body wraps, clay baths, foot soaks, hair masks, chilled clay knee packs, insect bites & more the clay is a very gentle and natural cleanser and this makes it more suitable for acne prone or sensitive skin Important Note: Do not leave clay mask on skin longer than 5-10 mins for sensitive skin; this will reduce redness/drying. Slight redness of skin is normal and will usually disappear in about 30 mins Direct From Land Of Kutch