Highly Pigmented - The highly pigmented formula delivers rich and vibrant colors with just one swipe. Lightweight - The lightweight lipstick feels comfortable and smooth on your lips, without drying or cracking. Smudge Proof - The smudge-proof and transfer-proof formula ensures that your lip color stays put, no matter what you do. Versatile - The lipstick comes in a range of shades to suit every mood and occasion, from nude to bold. Easy to Use - The lipstick is easy to apply and remove, and does not stain your lips or skin