Infused with Olive Oil, Shea Butter & Vitamin E: Hilary Rhoda’s Creamy Touch Lipstick is packed with nourishing ingredients that hydrate and protect your lips. Highly Pigmented: The Creamy Touch Lipstick delivers a rich, opaque colour that lasts all day. The pigment is so intense that you only need a few swipes to achieve a full, even coverage. Glossy Finish: The Creamy Touch Lipstick has a beautiful glossy finish that adds a touch of shine and dimension to your lips. The glossy finish also helps to make your lips look fuller and plumper. Creamy Texture: The Creamy Touch Lipstick has a smooth, creamy texture that glides on effortlessly and feels comfortable on your lips. The creamy texture also helps to make the lipstick easy to apply and blend. Long Lasting: The Creamy Touch Lipstick is long-lasting and won't fade or smudge throughout the day. You can enjoy beautiful, vibrant lips for hours on end. Makes Lips Plump & Supple: The Creamy Touch Lipstick helps to plump and supple your lips, making them look fuller and more youthful. The hydrating ingredients in the lipstick help to plump up your lips, while the glossy finish helps to create the illusion of fullness.