Non-Transfer: Kiss, sip, and talk without worrying about your lipstick transferring. Waterproof Formula: Resistant to water, ensuring your lip color stays vibrant throughout the day. Matte Finish: Provides a sophisticated, ultra-matte look for a flawless finish. Long-Lasting Wear: Enjoy up to 12 hours of continuous, vibrant color that stays fresh all day. Lightweight Feel: Comfortable to wear all day without drying out your lips. Suitable for All Ages: Provides a youthful, vibrant look suitable for women of all ages.