UPTO 5-8 HOUR LONG STAY: Matte to last! This creamy formula stays on your lips comfortably for up to 5-8 hours! You've got to try it to believe it! SMUDGE-PROOF: Eat, drink, pout, repeat! No matter what, the Moisture Matte Longstay Lipstick stays on and on without smudging TOXINS? NO!: Enriched with vitamin E, all these lipsticks have a skin conditioning formula that avoids your lip look to crease. It is also free of alcohol